Senior Director, Event Marketing

ZoomInfo

  • Full Time

At ZoomInfo we encourage creativity, value innovation, demand teamwork, expect accountability and cherish results. If you are a take charge, take initiative, get stuff done individual we want to talk to you! We have high aspirations for the company and are looking for the right people to help fulfill the dream. We strive to continually improve every aspect of the company and use cutting edge technologies and processes to delight our customers and rapidly increase revenues.

 

Responsibilities

  • Understand the events landscape, competitor activities, and audience behaviors across our core product categories (Sales, Marketing, Operations, Talent) 
  • Develop events strategy, including translating company / marketing strategy into the best approach to grow pipeline and awareness (particularly in the enterprise) through events
  • As part of this, clearly identify which events to create / attend, the key audience(s), relevant focus areas, and relevant tactics to ensure success
  • Maximize pipeline / lead generation through events programs
  • Run large scale events, trade shows, customer events, DreamForce experiences, user conferences and executive events
  • Revamping our event game, and driving our brand recognition through events

 

Qualifications

  • Sr. Director / Director experience
  • Blend of vision and execution
  • Detailed oriented and can execute, hold people accountable
  • Corporate events experience, with strong preference for B2B
  • Preferred experience with our target audiences: sales leaders / sales ops, marketing leaders (demand generation, campaigns, marketing operations), executives (CEO, CFO, CRO, CMO, CIO), operations / IT leaders, and HR / recruiting leaders
  • Preferred experience selling into enterprise and with multi-product companies

 

About us:

For over a decade, ZoomInfo has helped companies achieve their most important objective: profitable growth. Backed by the world's most comprehensive B2B database, our platform puts sales and marketing professionals in position to identify, connect, and engage with qualified prospects.

 

Our mission is to provide every company with a 360-degree view of their ideal customer, empowering each phase of their go-to-market strategy and driving their ability to hit their number.