Senior Associate Customer Marketing, XtraCHEF Activation


  • Full Time

Toast is driven by building the restaurant platform that helps restaurants adapt, take control, and get back to what they do best: building the businesses they love.

The Toast Customer Marketing team is responsible for driving advocacy, revenue, and retention from our restaurant customer base. Toast is seeking a Sr Associate of Customer Marketing to build customer activation experiences for the xtraCHEF product line that help customers achieve success with their Toast platform and become raving fans of Toast. This role will be responsible for partnering cross-functionally to plan, develop and execute marketing activation programs for customers onboarding xtraCHEF to drive customer success and live revenue. 

We are looking for a curious and results-driven marketing professional that has a deep enthusiasm for understanding and delighting customers. The ideal candidate is someone who approaches problems with curiosity and open-mindedness. Activation spans across many teams so this person will need to have strong collaboration & relationship building skills. This person enjoys testing and learning  at a rigorous pace and dives deep into data to inform future programs.  

What you will do: 

  • Work closely with Customer Experience, Customer Onboarding, Customer Education, Product Marketing, sales, and Product Management teams to develop marketing program plans that improve the xtraCHEF customer activation experience.
  • Create best in class multi-channel marketing programs to activate customers on new products after they upsell or onboard
  • Identify areas of testing, optimization or expansion within existing automated communications that can improve the customer activation experience
  • Analyze the impact of your campaigns on customer success, activation rates and go lives. 
  • Drive internal awareness of programs and their impact through cross-functional communication.
  • Identify operational and systems areas of opportunities and collaborate with Marketing Operations and Business Systems teams to implement automated activation experiences.

Do you have the right ingredients?

  • Adaptive, resilient and able to succeed in a fast-paced, changing, dynamic environment- with proven ability to manage multiple projects and priorities
  • Deep customer empathy; ability to understand audience needs and deliver an amazing programmatic experience
  • Ability to navigate change and ambiguity in a positive and productive manner
  • Data-driven mindset and natural analytical ability –  ability to understand customer data, customer segments, and campaign reporting
  • Strong copywriter and verbal communicator
  • Strong Cross-functional Collaboration Skills – ability to work with multiple teams effectively toward a common goal

Our Spread of Total Rewards

  • Unlimited Vacation
  • Sabbatical opportunity after five years
  • Professional Development Reimbursement Program
  • Commitment to Employee Wellness through resources such as a quarterly Wellness Stipend
  • Various peer and company recognition programs 
  • 401(k) and matching
  • Medical, Dental, & Vision Coverage
  • Mental Health Benefits
  • Subsidized backup childcare


*Bread puns encouraged but not required

We are Toasters

Diversity, Equity, and Inclusion is Baked into our Recipe for Success.

At Toast our employees are our secret ingredient. When they are powered to succeed, Toast succeeds.

The restaurant industry is one of the most diverse industries. We embrace and are excited by this diversity, believing that only through authenticity, inclusivity, high standards of respect and trust, and leading with humility will we be able to achieve our goals.

Baking inclusive principles into our company and diversity into our design provides equitable opportunities for all and enhances our ability to be first in class in all aspects of our industry.

Bready* to make a change? Apply today!

Toast is committed to creating an accessible and inclusive hiring process. As part of this commitment, we strive to provide reasonable accommodations for persons with disabilities to enable them to access the hiring process. If you need an accommodation to access the job application or interview process, please contact

For roles based in the United States:  As part of our commitment to the health and safety of our employees and their families, all individuals entering our US workspaces are required to provide proof of full vaccination against COVID-19 unless they have an approved medical or religious accommodation.

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