Channel Field Marketing Manager

Dropbox

  • Full Time

Role Description

Dropbox’s Marketing team develops and activates the programs, tactics and initiatives that drive new ARR growth and improve retention across all of our audience segments, all products and all routes to market. 
 
This is a unique opportunity to be an essential member of a small, but mighty, Field Marketing team. You’ll partner with the sales team in region and with Product Marketing and Integrated Marketing teams to deliver new, upsell, and retention ARR targets for our Small Business and Mid Market customers and prospects. 
 
You’ll build credibility and trust with the sales team by providing datadriven marketing updates and surfacing regional needs back to the global marketing organization. You’ll also have a hands-on approach to supporting sales automation process development, contributing to the evolution of lead scoring, and ensuring compliance with SLAs.

Responsibilities

  • Support field marketing efforts in Southern Europe (SE); work in close alignment with all routes to market such as channel sales team and global channel marketing functions to execute effective plans supporting the inside sales teams and the channel sales teams
  • Partner with top stakeholders at channel partner to drive co-marketing plans resulting in increase ARR
  • Analyze marketing performance dashboards with the Global Channel Marketing, reviewing week-over-week performance to inform marketing strategy and drive desired behavior within the field and channel sales teams
  • Build campaign performance reports, with an eye toward ROI; utilize metrics to inform future plans and programs based on results
  • Support SE Sales team with maintaining the SE channel marketing budget, ensuring budget operational excellence
  • Collaborate and communicate with peers across cross-functional teams: surface programs and insights to sales teams and collaborate with centralized marketing teams by sharing field feedback to inform upcoming initiatives

Requirements

  • Strong experience in in multi-channel (omni-channel) environments
  • Experience with sales pipeline activation programs for SB/MM accounts
  • Experience engaging with channel partner sales teams to deliver ARR
  • Experience managing MDF and improving ROI
  • Data-driven, with the ability to translate insights to action 
  • Solid organizational skills; budget management experience preferred
  • Experience utilizing best-in-breed marketing and sales technologies
  • Demonstrated ability to navigate a matrixed organization and represent team with integrity, professionalism and self-sufficiency
  • Languages: fluent in French, Spanish and English

*This role can be based in any EMEA location – Ireland, UK, France, Germany, Sweden*