Account Based Marketing Manager

  • Full Time

We’re is one of the most exciting and valuable fintechs in the world, with our Series D taking our valuation to $40 billion. Our mission is to enable businesses and their communities to thrive in the digital economy. We’re the strategic payments partner for some of the best known fast-moving brands globally such as Patreon, Dashlane, Udacity, Binance, Wise, Sony Electronics, Klarna and many others. Purpose-built with performance and scalability in mind, our flexible cloud-based payments platform helps global enterprises launch new products and create experiences customers love. And it’s not just what we build that makes us different. It’s how.

We empower passionate problem-solvers to collaborate, innovate and do their best work. That’s why we’re number 9 on the Forbes Cloud 100 list and on Glassdoor’s list of Top 10 fintechs to work for. And we’re just getting started. We’re building diverse and inclusive teams around the world — because that’s how we create even better experiences for our merchants and our partners. And we need your help. So, join us to build tomorrow, today.

We’re proud to be certified as a Great Place to Work in the USA, with 89% of colleagues agreeing that this is a great place to work. That’s 30% above average.

About the role:

Are you passionate about Cryptocurrencies, Web3? Do you want to be at the forefront of the industry, partnering with leading experts in the space to create a best in class account-based marketing strategy and campaigns ? If the answer is yes, perfect opportunity for you! is looking for a motivated and passionate account-based marketer to manage our marketing efforts in the space. This is a brand-new role for, looking to bring in a pro-active, creative and data-driven marketer.
You’ll be working very closely with the Commercial Crypto and Web3 go-to-market team while reporting to the global Account-based Marketing Lead (based in New York City), also with the our global marketing organizations and key partners like content and events Crypto marketers.
This is a visible and hands-on role. Experienced b2b, account-based marketer and know how to build and deliver impactful campaigns through a multi-channel marketing approach.
Reporting lines: Account Based Marketing Lead (dotted to the Crypto/Web3 go-to-market team). 


Key Responsabilities


  • Develop an account-based strategy and marketing plan for Crypto, Web3. You’ll work closely with your Crypto go-to-market team to deliver the outstanding marketing program.
  • Responsible for researching, understanding and advising these key accounts through a data-driven account-based marketing approach to effectively reach these accounts.
  • Responsible for delivering marketing performance based KPIs. From awareness to engagement to revenue generation from Crypto/Web3 Target Accounts.
  • Develop, create and implement global marketing activities with the support and in collaboration with the global marketing organisation and the Crypto content and event marketers.
  • Ability to build 360 marketing campaigns to reach key accounts substantially. Leverage various marketing channels from events, PR, content, email/ online marketing, digital marketing to direct mail and beyond.
  • Drive collaboration with the marketing team to develop and deliver projects while implementing necessary processes and structures to drive performance
  • Actively involved in the strategy building and execution of Crypto events alongside the events team.
  • Manage stakeholder relationships and internal communication to provide visibility, recommendations and performance reporting on the Crypto marketing plan and strategy back to the business. 



  • Previous Account based marketing experience is a plus. Experience in B2B Marketing, Demand Generation in a fast-paced environment.
  • Passionate about Crypto and Web3. You’re actively involved in the community already or/and are an avid follower of all things in the industry
  • Curious self-starter, keen to innovate and push the status quo through your marketing
  • Strong sense of performance, analytical and passionate about data to make decisions and build successful programs
  • Strong communication and stakeholder management skills: used to working in a fast-paced environment where there are multiple cross-functional partners to handle
  • Experience working with marketing a robust marketing techstack and automation systems. Such as Marketo, Pardot, HubSpot, MailChimp, Salesforce, 6sense, and/or more.
  • Enjoy working with different marketing fields and able to create alignment with different teams. From content marketing, to events, PR, direct mail, digital / advertising, email/online marketing and beyond. 





    What we stand for
    At, everything starts with our values, including the experience we offer our people.
    We supercharge your professional growth with career development programs and leadership training. You can learn your way, with tailored pathways and online platforms. And be inspired at relevant conferences.
    We don’t stop at ‘good’ here. We strive for excellence amongst our teams every day and recognize colleagues who take it to the next level through our quarterly peer-nominated Hero awards.
    We’re proud of our global connections and inclusive environment. So we champion this through our colleague-led community groups and celebrate many cultural events together.
    Want to see us in action?
    More about
    Our technology makes payments seamless. We provide the fastest, most reliable payments in more than 150 currencies, with in-country acquiring, world-class fraud filters and reporting, through one API. And we can accept all major international credit and debit cards, as well as popular alternative and local payment methods. launched in 2012, and we now have a team of 1800 people across 19 international offices. To date, we’ve raised a total of $1.8 billion, with our Series D valuing us at $40 billion.
    We believe in equal opportunities
    We work as one team. Wherever you come from. However you identify. And whichever payment method you use. 
    Our clients come from all over the world — and so do we. Hiring hard-working people and giving them a community to thrive in is critical to our success.
    When you join our team, we’ll empower you to unlock your potential so you can do your best work. We’d love to hear how you think you could make a difference here with us. 
    We want to set you up for success and make our process as accessible as possible. So let us know in your application, or tell your recruiter directly, if you need anything to make your experience or working environment more comfortable. We’ll be happy to support you.
    Job Overview