Employer Brand Specialist


  • Full Time

Braze (Nasdaq: BRZE) is a leading, comprehensive customer engagement platform that powers interactions between consumers and brands they love. With Braze, global brands like Burger King, Delivery Hero, HBO Max, Mercari, and Venmo can ingest and process customer data in real time, orchestrate and optimize contextually relevant, cross-channel marketing campaigns, and continuously evolve their customer engagement strategies. And we do it at scale – last fiscal year our customers used Braze to send approximately 1.5 trillion messages to billions of monthly active users.

But we’re so much more than our platform. Although we’ve recently grown to a team of over 1,300 people, Braze still buzzes with energy, collaboration, and transparency. We value curiosity, individuality, and tenacity—as part of the team, you’ll be encouraged to take your seat at the table and create your own destiny. Our values are inspired by our employees, which means Braze is a place where you can truly be yourself. We're growing, with a focus on building for the long term under tenured leadership and continuing to evolve for the better.

Need more proof? Braze is proudly certified as a Great Place to Work® in the U.S. and the UK. In 2022, Braze ranked #1 on Fortune’s Best Small and Medium Workplace in New York, #5 on Fortune’s Best Workplaces for Millennials in the US, and #11 on Fortune’s Best Medium Sized Workplace for Women in the UK. 

You’ll find many of us at headquarters in New York City or around the world in Austin, Berlin, Chicago, London, Paris, San Francisco, Singapore, Tokyo, and Toronto.


Talent Acquisition is a strategic driver of the company’s success, helping to solve the biggest challenges with the best people – and we are growing rapidly. We have a diverse, world-class team working in concert to drive our global ambitions. As a team, we conceive practical and creative ways to source top-tier talent, and we invest in recruiting active and passive candidates through a highly engaged approach. We partner closely with leadership to hire colleagues who love what they do, are brilliant in their capabilities and want to be part of something that is greater than themselves.


The Employer Brand Specialist at Braze operates within the Talent Acquisition team, and cross-functionally engages with People, Brand, Communications, and Social Impact teams, to market Braze as an employer of choice. Reporting to the Sr. Employer Brand Manager, you will be responsible for executing employer brand strategy across paid, owned and earned channels. You will be tasked with developing recruitment marketing programs and campaigns that grow candidate awareness and consideration of Braze, source top-tier qualified applicants to Braze, and improve the company’s hiring efficiency.

  • Recruitment Marketing
    • Plan, budget and execute recruitment marketing events and sponsorships, both in-person and virtual, across AMER, EMEA and APAC, with a primary focus on sourcing a qualified candidate pipeline
    • Assist with planning and executing marketing campaigns (e.g. social, digital, and influencer) designed to reach active and passive candidates
    • Develop and optimize multi-channel content (via ads, blog posts, production shoots, job descriptions, etc.) to deliver against campaign-specific KPIs
    • Partner with our Communications and Brand Marketing teams to ensure that the way Braze goes-to-market adheres to brand standards
  • Employer Branding
    • Collaborate with our People and Communications team to submit Braze for workplace awards, and develop content around accolades with both external and internal audiences 
    • Assist with managing employer brand presence across talent acquisition communities (e.g. LinkedIn, Glassdoor and Built In)
    • Research new opportunities that advance our employer brand narrative and align with KPIs around Diversity, Equity and Inclusion.


  • Experience across employer branding, marketing, event planning, communications and/or talent acquisition; BA/BS degree preferred, recommended experience of approximately 4-6+ years
  • Experience working in close collaboration with agencies, designers, and producers on a variety of digital and interactive projects
  • Highly developed interpersonal skills and communication skills that foster long-term partner relationships and facilitate work cross functionally with other internal departments
  • A self-starter mentality, with the ability to work independently and as part of a team
  • The ability to juggle multiple, demanding tasks with accuracy and prioritize competing projects
  • Strong writing, messaging and content development skills
  • The flexibility to work with teams and peers across different time zones; French and German language skills a plus but not required
  • The ability to travel globally, when required

For candidates based in the United States, the pay range for this position at the start of employment is expected to be between $85,000 and $110,000/year with an expected On Target Earnings (OTE) between $95,000 and $120,000/year (including bonus or commission). Your exact offer may vary depending on multiple individualized factors, including market location, job-related knowledge, skills, and experience. In addition to cash compensation, Braze offers full- and part- time employees a comprehensive Total Rewards package that includes equity grants of restricted stock (RSUs) so that all Braze employees own a piece of our company. 


From comprehensive benefits to remote availability to flexible time off, we’ve got you covered so you can prioritize work-life harmony.

  • Competitive compensation that includes equity
  • Retirement and Employee Stock Purchase Plans
  • Flexible paid time off
  • Comprehensive benefit plans covering medical, dental, vision, life, and disability
  • Family services that include fertility benefits and equal paid parental leave 
  • Global presence, dog-friendly offices, and remote availability 
  • Professional development supported by formal career pathing, learning platforms, and tuition reimbursement 
  • Community engagement opportunities throughout the year, including an annual company wide Volunteerism Week 
  • Employee Resource Groups that provide supportive communities within Braze
  • Collaborative, transparent, and fun culture recognized as a Great Place to Work® 

Details of these benefit plans will be provided if a candidate receives an offer of employment. Benefits may vary by location.

If you are a California resident subject to the California Consumer Privacy Act (“CCPA”), as amended by the California Privacy Rights Act (“CPRA”) which comes into effect January 1, 2023, click here to understand how Braze processes your personal information and how you can exercise your rights.

If you are located in the EU or UK visit our privacy policy to understand how Braze processes your personal information and how you can exercise your rights.

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